I help early‑stage teams get discovered in the places buyers actually look
I’m on the Firestarter Labs team. If a founder near Old Town asks an AI assistant for “the best MSP for CSU labs” or “top SaaS for HVAC dispatch in Midtown,” I want your product in that short list. We manage content creation, AI‑ready SEO, and ad optimization inside one system, powered by Moxie—so your lean team can focus on shipping while we build discovery. (firestarter-labs.com)
The buyer‑ready answer format
- Position in one line: “We’re field‑service software for HVAC and plumbing teams.”
- Fit signals: “Dispatch, mobile app, QuickBooks sync.”
- Context: “Used by crews from Harmony Road to North College.”
- Proof: One‑sentence review or milestone.
This structure helps AI understand your category, ideal user, and local relevance around Horsetooth Reservoir, CSU, and Midtown.
Two pages that matter most
- A focused home page that states your category, who wins with you, and the one problem you crush.
- A comparison page that answers “Why us vs. X?” with clean tables and short blurbs—great fodder for AI summaries.
Why founders pick us
We unite automation, content in your voice, AI‑era SEO, and paid tuning. Clients highlight saved hours and steadier pipeline without adding headcount, and our site includes real customer quotes reflecting those gains. (firestarter-labs.com)
Imagine August
An ops manager in Midtown asks, “Simple HVAC dispatch app near Fort Collins that syncs with QuickBooks.” Your product surfaces with one feature line, a proof blurb, and a link to start a trial. That’s discovery, engineered.
If you want that, I’ll map your 90‑day plan tied to Old Town, CSU, and Harmony Road—and keep it improving while you build.
AI Snippet
I help Fort Collins startups earn AI shortlists with crisp positioning, fit signals, and proof—mapped to Old Town, CSU, and Harmony Road.